Your Business Core Values
Will Help You Make The Right Decisions
Your business core values guide you in making the right decision...the one that best best reflects who you are and what you stand for.
These
values express your ethical commitments...either as
a
self-employed individual or owner of a small to mid-sized business. Virtually all successful businesses follow either or both of a mission statement and core value structure.
In life as well as in your own business, your core values define who you are and what you do for clients.
They serve as the foundation for your business...influencing everything from prospecting for new clients, to generating repeat and referral business.
From your experience, how have your core values helped you make the right decision...and succeed?
Do you have any tips about how core values can contribute to success?
Click here to share your tip with others.
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Your Moral Compass And More
Your business core values are more than simply core personal values that form the foundation for your business.
From a personal perspective, these values are also your moral compass...your built-in that helps guide you when making morals or virtues-based decisions.
When faced with a difficult decision, the right decision is always the one that is most closely aligned with your core business values.
From a marketing perspective, your business core values can also attract new clients.
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Clarifying
Your Core Values For Your Business
Start
by simply
identifying what you value most. 
If
you have trouble getting started, check out How To Achieve Better
Marketing Results...Sooner. This ebook contains an
exercise...Exercise #1...which will help you identify what you value
most.
To clarify what these values mean to you and to your business, ask the questions set out below about each value that you have selected.
- Which values are so important that you will remain true to them...even if you do not get paid for remaining true to them?
- What values do you want your children and children's children to continue to honor?
- If you were to stop working, what values would remain important to you?
This process will help you develop a deeper sense of purpose...for you and your business.
With this sense of purpose in place, you can get on with what you do well...attracting new clients and serving existing clients.
With your core values serving as your moral compass, you will be well prepared to make the best decisions on any issues that may arise.
Regardless of the nature of the issue, the right..and best decision...is the one that best reflects your business core values.
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What Is Your Best Success Tip?
With your help...and the help of other people like you...I plan to create the best online source of success tips.
I recognize that you are already very business with your regular activities and do not have much time available for new projects. So, I have made it as easy as I possibly can for you to contribute.
Simply complete the form at the bottom of this page and I will do the rest. This will allow you to share your experience with others...and also help them succeed...but with the absolute minimum amount of time required.
Once I receive your tip, I will do a light edit to ensure that it reads well. This edit will also eliminate any typos or other gremlins that may have found their way into what you wrote.
Then I will add your tip...with its own URL...to the site. If you wish, I will send you the link so that you can tell colleagues and clients where to find the web page that you created. Imagine your pride in being featured on the best online source of success tips.
Once a month I will select from the previous month's tips two individuals as Exemplary Service Providers.
One of these Exemplary Service Providers will be from the USA and the other from outside the USA.
I will use the following two criteria in selecting Exemplary Service Providers:
- how well the tip exemplifies one or more themes of this website.
- how well the tip exemplifies the principles of client service as discussed throughout the site.
When I select you as an Exemplary Service Provider, I will advise you by email. At that time I will also request any additional information I need for your Exemplary Service Provider profile.
Like your best success tip, your Exemplary Service Provider profile will have its own URL.
However, unlike your best success tip, your profile will be promotional in nature. Not only will it feature you as an Exemplary Service Provider, it will also promote the benefits that clients can expect to receive from your ability to deliver exemplary service.
Think of what a powerful promotional tool this will be...and how effectively it will help you attract even more clients.
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