Realistically, there are only 3 ways to improve your real estate sales record:
- attract more clients
- attract better clients
- attract more and better clients
Attract more clients
This is the most straightforward approach to improving your record.
More clients will mean more transactions, which in turn will result in higher income.
Basically this approach involves attracting more clients who are similar to the clients that you are already serving.
The best and only way to attract more of these kinds of clients is to improve your marketing.
There are three areas of marketing that can be improved to attract more clients.
In today’s market, 80% … or more … of prospective real estate clients search online for their new homes.
If you haven’t refreshed or updated your website in the past 3 months, do it … and the sooner that you upgrade your site the better.
Improving your internet marketing is the single most important action you can take to improving your marketing.
2. Generate More Referrals
As well as searching online, prospective clients also ask their family and friends for recommendations when selecting a real estate agent.
Help them remember the great client service that you deliver so they can make referrals to you.
In today’s high-tech world, it’s easy to forget the importance of personal interactions with prospective clients.
Extricate yourself from the computer and phone … get out to connect with prospects.
There is no telling how many people might become more interested in buying or selling once they learn how you can help them.
Attract Better Clients
From a marketing perspective, better clients buy and sell real estate more frequently, buy and sell higher priced real real estate or both.
In order to improve your real estate sales record by attracting better clients, it will be necessary to focus on a different target market.
This process starts with thoroughly researching your proposed new niche market.
This will help you increase your profile and credibility in the new niche, which in turn will help attract better clients.
Attract More And Better Clients
This is the most challenging approach to improving your real estate sales record.
It means undertaking all of the approaches listed above.
Huge as the challenge may be, it is not impossible.
The best way to start is with a whole new marketing plan.
Based on your past achievements, you will create a real estate marketing plan will help you connect with a succeed in your new market.
Help In Improving Your Real Estate Sales Record
This e-book is instantly downloadable so that you can start improving your marketing minutes from now.
As personalized real estate marketing coaching, this approach will help you overcome the obstacles that prevent you from achieving the results that you deserve … a better real estate sales record.