Understanding
Future Success
Means
Learning From Past Successes
understanding:
meaningful learning
Understanding how
you succeeded in the past will help you succeed again.
4 Key Things You
Need To Understand
By way of background, there are 4 key things you need to know in
order to
succeed in real estate.
1. Yourself
Since you are
ultimately responsible for your own success, it is
essential that you understand yourself...as you are now.
As part of your self-awareness, it's also important to know how you got
to your current situation and where you want
to go from here.
The best way to ensure that this self-awareness accurately
reflects you...as you now are ...is to complete a self-assessment.
If you need some help in completing a self-assessment, check out
Planning Tools for Your Marketing Plan.
This downloadable e-book
contains several mini-exercises that will help increase your
self-understanding...regardless of where you are in your real estate
career.
2. The
Real Estate Industry
Obviously
as some one who helps clients buy and sell real estate, you must know
how the real estate industry works.
As
well as your 'official sources' sources of industry information..local
and regional real estate boards and associations.
ActiveRain, a grass roots real
estate network, is also an
excellent source of information about the industry.
3. Your Market
Certainly
the more you know about your market, the more attractive you
will be to
prospects and referral sources.
Like
everything else in today's world your market is constantly changing.
Make sure your knowledge of the market continues current
and
up-to-date.
4. How
to Satisfy Clients
Without
clients, you don't have a business.
And
without satisfied clients, you don't have a future in business.
Once
you have successfully attracted clients and converted them to
clients...your one and only priority is satisfying your clients.
Experience...The
Greatest Teacher
Even though we all
learn from experience, this learning does not happen automatically.
To benefit from our
experiences, we must
identify what we learned...and then determine how we can apply this
learning to future activities.
Here are some
questions that will help you learn from individual
experiences.
A word of
warning...use these
questions only to help understand those
experiences that simply don't make sense.
Trying to fully
understand each and every experience will only lead paralysis by
analysis... a fatal condition for busy real estate agents.
This question is intended to
help
identify everything that happened as part of the experience.
The
more details you remember, the more you will learn..and benefit.
- On relfection, how did you feel
about the experience?
- On relfection, what surprised you
about the
experience?
- On relfection, what did you
observe in terms of the
attitudes of other people who were also involved in the experience?
- What insights did you gain as a result of this
experience?
- How might the
experience have been
different or better?
- What conclusions
might you draw from
the experience?
- How could you
apply these conclusions
in a similar situation to the one you experienced?
- How will these
conclusions be useful in
your work?
- How
will these conclusions be useful
in your personal life?
Understanding
Success
Being successful means achieving your
goals...or desired results. 
Certainly it is immensely
satisfying to achieve
our long-term goals.
But remember that success is a
never-ending
journey.
How will you enjoy the results
you have
achieved?
If you plan to just sit back
and bask in the
glory of your achievements...be careful.
Our
successes frequently disappear...regardless of what we do to hang on
to them.
We know that
everything in life changes...usually faster and more dramatically
than we would like.
These changes also contribute to the gradual and
potentially ultimate disappearance of success.
The best way of
understanding success, is to think
of success as an experience.
Once you classify
success as an experience...you can learn from past success
experiences...and recreate or repeat more success experiences.
Simply apply the
above questions to your most memorable success experience and revise
Question 10 to read: How
will these conclusions be useful in
recreating success?
There is no better
way to understand...and experience success...than to apply what you
have learned from past successes.
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